Sunday, February 21, 2016

Living Legends Foundation



The 19th Living Legends Foundation was held on Friday October 9, 2015 at the Taglyan Cultural Complex in Hollywood, CA. The organization returned to LA for its second awards dinner and gala. The Foundation put the event on to honor eleven individuals and one radio broadcast company. A few individuals that were honored include Troy Carter, Dr. Logan H. Westbrooks, James Leach, Kendall Minter, and LA’s own Big Boy.

The Friday reached temperatures as high as 99 but ended with some cool people. The red carpet wasn’t a sight to miss. Not only did we see honorees on the red carpet but big names in the music industry such as the creator of the Living Legends Foundation Ray Harris, Robert “Kool” Bell of Kool & the Gang, James Leach, and Michael Carter.

EurWeb’s correspondent Jimmy V was on sight and had the chance to cover this overly talented red carpet. In an interview with Ray Harris we learn that the organization brings light to all the hard workers behind the scene.  Harris states “there is a definite need to recognize some of the players in the game that normally don’t get the recognition”. Young people often think that the artist is the sole contributor to their own success but it takes a true team to help build an artist and continue to push them forward. Without marketing and promotion teams an artist’s music may not be able to reach the masses that it needs to reach.

With the rise of social media an artist has the opportunity to create a platform and be heard on their own. On the carpet Jeff Harlelston of Universal Music Group explained that social media is a blessing and a curse. The blessing is being able to be heard which exes out some of the traditional routes into the music industry, but a curse of not being able to control your song rights and where the song is used in different mediums. A successful team behind you is all that is needed to help the upcoming artist to success. 


 
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